AIDS is a Mass Murder Essay Example | Topics and Well Written Essays - 2500 words

AIDS is a Mass Murder - Essay ExampleThe fantasy revolves around knowing that many problems that come into be related to behavior atomic number 18 usually caused by wellness related problems. This is how merchandising is prone of understanding the health problems of concourse to address the behavioral manifestation of it. Social marketing has been evolved into focusing entirely on benefiting the society. It pushes for non-profit based marketing. (MacFadyen, 2003).Social marketing itself delays that the design, implementation and control of programs try the acceptability of a companionable idea or any practice that is focused entirely on a specific target group. (Kotler P. a., 1975). Social marketing has been taken in the wrong context by some commonwealth and the confusion of understanding the purpose of it became a problem. Some expected gaining the benefit of products existence sold while others looked as social marketing as a campaign that would boost the gross revenue of their products in the long run. Just like commercial marketing, the usage of social marketing is to persuade people towards protecting themselves from health hazards and environmental hazards. (Weinreich). The product is not necessarily a physical product that is being offered to the public, but instead it could be a message to the public to help them understand the dangers of a health hazard. The usage of the marketing mix may be useful in implementing an effective social marketing campaign. This technique is being used internationally by health programs in order to influence the social behavior of the people it is targeting. (Weinreich). The method of social marketing is basically adapting with commercial marketing methods to focus on the social front instead of a product promotion.(Nations). Products are made available to those who fall in the category of individuals who are paid low incomes. Condoms, for example, sometimes fall into this category and are promoted with this meth od to ensure that individuals are improve about birth control methods and AIDS prevention methods. Earlier, condoms were considered to have been purchased only by sex workers and were usually hidden behind the desk of pharmacies but with social marketing, people are being educated about the benefits of condoms and are becoming a product of normal usage. With this development, social marketing programs can in any case help populations overcome problems and lead of effective HIV/AIDS prevention. (Nations). There have also been misunderstandings among people about how social marketing programs compete with the public health area system. This is incorrect much(prenominal) programs are only existent to support the public health sector. These programs, in fact, pressurize the public health sector to improve their services and utilize their resources more effectively and efficiently. They also help individuals who fear going in public and purchasing condoms. (Nations). This awareness i ncrease in the understanding of AIDS/HIV with such programs has started to visual aspect a relatively promising impact on limiting the disease. Now the impact is majorly on increase the confidence level of the high-risk individuals which would require tackling barriers in communication and understanding. AIDS protection programs are nerve-wracking to destroy the social stigma that has been created. This is by discouraging people from discrimination and to prevent them from getting to such a point where individuals with AIDS are embarrassed to be seen in public. Destroying the social stigma that has been created is the bosom step to understanding and assessing the risks involved with HIV/AIDS. Public